2011 Winner: Small Business
3Fish
3Fish provides ethical clothing through a range of different channels including its own retail label, custom-made items and off-the shelf corporate wear.
The cotton used is organic and Fairtrade using organic dyes and inks. From inception in 2008, 3Fish’s principle has been to ‘do the right thing’, making sure every decision it makes is socially and environmentally responsible, right down to the recycled packaging and organic farming techniques.
As the business has been sustainability focussed since the beginning, it has minimised printing and used a hybrid company vehicle.
Over the last two years, 3Fish has produced almost 83,000 organic cotton products ranging from garments to caps and tote bags. This has saved 8.5 tonnes of toxic chemicals, the tonnage that would have been required if the products had been made from conventional cotton.
3Fish hopes to assist more businesses (both big and small), governments, retailers and not-for-profit organisations to realise they have ethical, commercially priced garment options available to them right now.


